5 SEO Tips for Small Business Websites

Many small businesses are now beginning to understand how important the issue of SEO is. As a result, it is important for a small business to do all in its capacity to optimize its website so that visitors stay longer and can find things easily. While your optimizing technique could change with every algorithm update, there are basic concepts that don’t change. In this web post, I will discuss top five SEO tips with which you can get ahead of your competition.

1. Learn from your Competition

In other words, always compare yourself with your competitions that are doing well. Search out what they are up to that keeps them ahead. Try and improve on whatever you discover and implements it. There is a big room for improvement if you are not ranking on Google. Let your competitors be your distance and get inspirations to improve your website by speaking to an expert in SEO in Orlando.

2. Have a Business Blog

When you have a high-quality blog, there is a big chance people looking for you on the internet will be able to reach you easily. These days, there are simple ways you can have an interesting blog on your webpage. Blogs allow you to have thought leadership and education that could generate followers and subscribers. Include a great call-to-action to your blogs and you will see the positive effects on your business.

3. Avoid Keyword Stuffing

In the 90’s when search engines came around, marketing experts discovered that certain keywords made them rank on search engines. This led to keyword stuffing when marketing experts concentrated on such keywords. With time as Google discovered this, it changed tactics. Google then upgraded its algorithm as a checkmate to this practice. Hence, use keywords effectively and concentrate on other SEO endeavors to rank your website naturally and ethically.

4. Reduce Page Loading Speed

Your page loading speed has a direct influence on your sales and customer interaction. Most customers are not patient for more than 5 seconds in most cases for a website to load. Hence, you should give particular attention to your page loading speed as you don’t want to lose customers. Google has also included page loading as part of the factors that determine ranking!

5. Understand Your Audience

While this sounds rather simple, you have some control over it. If you care about increased traffic, you have got to know what your audience wants. This is in accordance with Google’s mission statement which is “to make and organize the world’s information and make it universally acceptable and useful.”

As a result of this, the number of keywords on your blog post doesn’t matter. Rather, the more satisfied visitors are on your website is what really matters, and this is based on the value visitors get from your contents. Thus, you have got to know what your audience is after and serve them based on this

Implementing the tips discussed above will go a long way in optimizing your website. Bear in mind the right SEO tips will benefit you immensely. Thus, it is important you do all in your capacity to optimize your website for SEO in Orlando.

We at REK marketing and Design can help optimize your website for SEO. Contact us for SEO in Orlando and we will be glad to help your business achieve its potential.