Simple and Effective e-commerce practices for Small Business

The aim of every small business is to grow – grow in size and customer base and an overall increase in revenue. To achieve this, you will need the best strategy to foster success.

There are things you have to set in motion at the moment to give you better results in the future. As a result, we have some e-commerce practice from a small business designed to set your business for success.

1. Have a Mobile Friendly Site

Mobile accessibility is a very critical factor for the success of your website. More people use smartphones than any other electronic device today, so your website being mobile friendly will drastically broaden your potential visitor pool.

2. Have good Inventory Management

As a merchandising company, how you manage inventory can make or break your business. Poor inventory management could translate to the poor customer experience. Generally Accepted Accounting Principles recommend that the First in First out (FIFO) method is the most organized method of inventory management. The use of a separate inventory account keeps inventory transactions easily trackable when calculating cost of goods sold. It also helps when trying to detect theft or fraud. The Last in First out (LIFO) method isn’t as reliable FIFO because there’s only one physical count of inventory at the end of the accounting period. A lot could happen between the beginning of a year to the end, so be sure to use the FIFO method.

3. Make Good use of Images

Quality web design in Orlando helps to make your website as appealing as possible. This can be done with the good use of images on your blogs, product pages, home page, and social media posts etc. A solid visual could keep a visitor glued to your site and convince them to make a purchase. This will happen with an image that gives an idea of how a product feels like to be used.

4. No Excessive use of Images

While the use of images is highly recommended, avoid overwhelming your customers with excessive images. Rather, keep images minimal and make sure they serve a purpose. This will go a long way to keep your site attractive and also reduce your webpage load time.

5. Have a Search Bar

A functional search bar is a defining factor of what makes a quality website. This allows customers to quickly and conveniently find exactly what they’re looking for.