What SEO Really Is
& Why It Matters for Your Business
across 4 documented campaigns
We took Byrd Lipedema Surgery Center from 149 organic clicks per month to 5,849 quarterly clicks in 15 months. We grew Tim Lease Custom Tattoos from 102 clicks to 2,569 in 12 months. Evolve Counseling went from position 52.8 to 10.1. These are not projections. They are Google Search Console numbers from real businesses we work with right now.
REK Marketing has run SEO campaigns since 2003. Every engagement starts with a custom-coded website built in-house (not WordPress, not a template), followed by a strategy built around your specific market, your competitors, and the keywords your customers actually use. We track leads and revenue, not just rankings.
What Our Clients Actually See
Numbers from Google Search Console. Every client listed has a published case study you can read.
| Client | Before | After | Growth | Timeline |
|---|---|---|---|---|
| Byrd Lipedema Surgery Center | 149 clicks/mo | 5,849 clicks/qtr | +3,826% | 15 months |
| Tim Lease Custom Tattoos | 102 clicks/mo | 2,569 clicks/mo | +1,106% | 12 months |
| Golden Tarot Ink Club | 810 clicks/qtr | 6,108 clicks/qtr | +654% | 12 months |
| Evolve Counseling & Wellness | Pos. 52.8 avg | Pos. 10.1 avg | +300% | 12 months |
All data from Google Search Console. Click any client name to read the full case study.
Our SEO Services
Strategy & Research
Keyword research, competitor analysis, and opportunity mapping. We identify the searches that drive revenue for your business and build a plan to capture them.
When we took on Evolve Counseling, their average search position was 52.8. They had no content strategy and no organic presence. Our audit revealed that therapy-related informational searches (the questions people ask before booking an appointment) had zero coverage on their site. That gap became the foundation of their content strategy, and their single biggest traffic driver ended up being content about covert narcissistic abuse that nobody else in their market was covering.
Technical Optimization
Site speed, mobile optimization, crawlability, indexation, and Core Web Vitals. We fix the technical issues that prevent search engines from ranking your site.
When we rebuilt Tim Lease Custom Tattoos' site from the ground up, his average search position moved from 22.9 to 3.9. The technical foundation was the core factor in that jump: clean code, fast load times, proper schema markup, and mobile-first architecture. His organic clicks went from 102 to 2,569 per month in 12 months.
Content & Authority
Service pages, location pages, blog content, and link building. We create content that ranks and build the authority signals that Google trusts.
For Golden Tarot Ink Club, this meant targeting piercing-related keywords (conch piercing, industrial piercing, helix piercing, tragus piercing) that their competitors were ignoring. The studio had 2,716 Google reviews at a perfect 5.0 stars but was invisible for non-branded searches. Our content strategy changed that: 810 quarterly clicks grew to 6,108 in 12 months.
Tracking & Reporting
Monthly reports showing rankings, traffic, leads, and ROI. You'll know exactly what we're doing and whether it's working. No vanity metrics.
"Hiring REK has been the best decision I've ever made for my business. The entire REK team are the best at what they do. My results have been nothing less than phenomenal. Highly recommend!"
Why Choose REK Marketing
SEO only works when strategy and execution are aligned. That's where most agencies fall apart, and where REK Marketing stands out. We don't treat SEO as a checklist or a one-size-fits-all service.
Strategy-First Execution
Every campaign starts with research, goals, and competitive analysis. We build a custom strategy for your market, not a template we use for everyone.
Built for Local Businesses
We specialize in local service businesses. HVAC, plumbing, legal, medical, contractors. We know what works because we've done it hundreds of times.
No Shortcuts, No Tricks
We build sustainable rankings through quality content and legitimate authority. Our methods work when algorithms change, including Google's AI Overviews, because we're not gaming the system. We're building the kind of trust signals that both traditional search and AI-powered search rely on.
Results You Can Measure
We track leads and revenue, not just rankings. You'll see exactly what SEO produces for your business with complete transparency on everything we do.
"REK built us a website that actually works. We went from barely showing up on Google to getting calls every day from customers who found us through search. Worth every penny."
What to Look for in an SEO Company
Not all SEO companies operate the same way. Here's how to tell the difference.
Cheap SEO
REK Marketing
Most Agencies
Real Growth. Real Businesses.
Google Search Console data from actual REK clients. These aren't projections or estimates. They're verified results from businesses just like yours.
Increase in Organic Search Clicks
3-month comparison. Average position improved from page 2 to page 1. Impressions grew 329%.
Orlando, FL
Increase in Organic Search Clicks
3-month comparison. Average position improved from page 5 to page 2. Impressions grew 284%.
Orlando, FL
Increase in Organic Search Clicks
6-month comparison. Average position improved from page 3 to page 1. Impressions grew 322%.
Orlando, FLSource: Google Search Console, verified data. All businesses are real REK clients in the Orlando market.
See the Full Case Studies
Detailed breakdowns with quarterly growth data, strategy insights, and verified metrics.
Get Your
Free SEO Audit
Discover critical errors hurting your rankings, see how you compare to competitors, and get a prioritized action plan from our team.
Get My Free AuditTakes 30 seconds. No credit card required.
Central Florida & Beyond
We provide SEO services for businesses throughout Florida, with deep expertise in the Orlando metro area and surrounding markets.
SEO for Local Service Businesses
We specialize in SEO for businesses that serve customers in a specific geographic area
SEO Questions Answered
Let's Dominate Your Local Market
Get a free SEO audit and discover exactly how we can help your business attract more customers online.