Use The Google Three-Pack To Build Your Local Business

Recall an experience in which you’re out of town and looking for a place to eat. Without a modicum of knowledge of the area, you have no idea where to look. Therefore, you pull out your smartphone and google “food near me”. Instantly, Google produces a list of local restaurants. What you’ll likely notice are the three most appealing choices in the area prominently displayed on the search engine...

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The Impact of Website Color Design

Many consumers buy products due to a subconscious inclination to do so. This is due to careful marketing tactics that have been mastered over the years. A key component of these tactics is the use of colors to manipulate the senses of the consumer. The same effect can be achieved with your businesses’ website. Here’s a list of popular color schemes that can aid in the marketing of your business...

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Ideal Content for SEO

Just as the best farms have well-stocked silos, the websites with the most dominant internet presence have an abundance of SEO mechanisms at work. SEO, or search engine optimization, is a combination of methods that increases the likelihood of a website being a high-priority search result. Here’s a guide on optimizing your content so your business can be a search engine favorites...

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The Customer's Journey

No matter what product or service the customer is looking to buy, the process they go through is similar. The following is a rundown of the consumer’s decision process when it comes to deciding what businesses to buy from...

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Reasons To Switch To Web Marketing

Every business aims to keep the customers coming in at a steady pace. This is why marketing is necessary to introduce your products and services to potential customers who might become a crucial part of your customer base along the line...

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What Your Business Stands To Gain With Web Development

In an information-hungry era driven by technology, more people rely on the internet for information. People and companies flood the internet daily seeking different information to better their lives or satisfy curiosity...

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Crucial Questions To Ask Before Getting A Web Design In Orlando

Whether for a business, or other purposes, web design can be beneficial to you and your prospects. Good web design enhances user experience and keeps people on your site until they get what they want. Fluid, user-friendly websites are essential for running a modern business, but creating one is no simple task. If you decide to consult with a web designer, be sure to ask the following questions...

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Choosing a reliable SEO company in Orlando: The dos and don'ts

Search engine optimization (or SEO) is a way of improving your business' performance on search engines like Google. Business owners who have recognized the benefits of harnessing internet potentials in expanding their customer base know the importance of SEO...

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Top Digital Marketing Trends To Follow In 2019

The world of digital marketing is constantly evolving. The top businesses in the world are the best at keeping up with these trends and taking advantage of the lucrative opportunities digital marketing possesses. Here are some of the most prominent trends that you’ll likely encounter in your effort to utilize digital marketing...

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Simple Tips to enhance your brand Awareness and Online Presence

Small and medium scale businesses are increasing in number, however the competition facing small business is huge. As a small business, you need to take advantage of any opportunity you can find. Here are a few tips to enhance the marketing effectiveness of your business...

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How Content Marketing Strategy Influences SEO

SEO is not just an Internet trick but an important tool with which you can grow your business online. However, SEO and content marketing goes hand in hand to bring the desired result. If you wonder how the two are relevant, we have penned down some ways in which content marketing affects SEO...

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Simple Tips To Creating Authoritative Content For Your Blog

The blog of your business website is more than just a filler page to add trivial content. A blog can be a vital turning point in the success of your business. Customers may find your business through keywords written in your blog or become convinced of the quality of your product by its content. The purpose of your blog is to demonstrate your authority and expertise in your area of business. Here are a few ways to bolster the effectiveness of your blog...

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How to Fix a Reduction in Traffic after a Website Redesign

No matter how well a website was initially designed, the time will come to redesign the site. Redesigning a website is vital to maintaining the quality of the site and should be done a relatively regular basis. While doing this usually increases traffic, a drastic redesign can be detrimental to your website’s traffic. Here are a few ways to prevent a reduction in website traffic after a redesign...

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3 Effective Ways to Build Immediate Trust on Your Website

Multiple sources have claimed that users decide whether they want to stay on a website within 10 and 15 seconds of opening the website. This means that you need to reel your visitors’ interest in quickly. This limited time that you have is primarily determined by how well your website is set up to gain the trust of visitors. This is an integral part of web marketing: making your site trustworthy...

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How Web Design affects Content Marketing

How a customer perceives your business is determined by how well the website is designed. From the choice of color to the user interface, it all adds up to how a customer responds to your business. If a website is poorly designed a potential customer can change their mind and close the website entirely. Content marketing is the most important part of getting and keeping visitors to your website...

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6 Web Design Questions A Professional Will Ask You

Your online presence is hinged on your website and to get qualified leads and active engagements, you have to invest in web design Orlando. You can work with a professional web designer such as REK Marketing if you have no prior experience in web design. When you find a web design company, there are some important questions...

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Expert Tips To Help You Master Web Development in Orlando

The internet has come a long way from its inception. Businesses and the private and public sectors alike are adopting the internet to improve their chances of gaining market leadership...

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4 Principles That Will Perfect Your Web Design

The internet has gotten so popular, that everyone seems to be creating a website for almost everything these days. The competition for attention on the internet is becoming more intense, and people are going the extra mile to get their website right where internet users will notice it...

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4 Effective Ways To Boost Web Marketing

There has been a steady rise in the use of web marketing to boost the sales of products and services for small, medium and large-scale businesses in recent time. Over the last decade, there has been a steady increase in the number of hours people spend on the web. Whether they are socializing or searching for information, many people dedicate a lot of time online...

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5 Ways To Improve Your Website's SEO Ranking

When it comes to improving a website's SEO ranking, many people make the common mistake of believing all they need to do is stuff content on their site with as many keywords as possible and then expect a quick turnaround. This is probably why many website owners are shocked and grow frustrated when their site is low in the SEO pecking order...

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5 SEO Tips for Small Business Websites

Many small businesses are now beginning to understand how important the issue of SEO is. As a result, it is important for a small business to do all in its capacity to optimize its website so that visitors stay longer and can find things easily. While your optimizing technique could change with every algorithm update, there are basic concepts that don’t change...

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Simple and Effective e-commerce practices for Small Business

The aim of every small business is to grow – grow in size and customer base and an overall increase in revenue. To achieve this, you will need the best strategy to foster success.There are things you have to set in motion at the moment to give you better results in the future. As a result, we have some e-commerce practice from a small business designed to set your business for success...

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