Working Orlando Search Since 2003
REK Marketing & Design opened in Orlando in 2003 and never left. Our office is on Mills Ave. We've run campaigns through every major Google update since then, for businesses from Winter Park to Kissimmee, and we currently manage SEO and web design for 90+ active clients, most of them in Central Florida.
That tenure matters here more than in most cities. Orlando's tourism economy creates seasonal search patterns, national franchises compete hard for the same three Local Pack spots, and proximity signals carry unusual weight in this metro. An agency that treats Orlando like every other city misses all of that.
If you're comparing agencies, start with our Orlando SEO and web design agency overview or see how we stack up in our vetted list of the best SEO agencies in Orlando. This page covers the campaign details: what's included, what it costs, and the numbers our clients let us publish.
Orlando Businesses We've Grown
Golden Tarot Ink Club had 2,716 Google reviews and a perfect 5.0 rating, and still couldn't be found in local search. Twelve months into their campaign, quarterly clicks went from 810 to 6,108. Every number below comes from Google Search Console, and every client has a published case study you can read. Evolve Counseling started at an average position of 52.8, which is page six. Nobody clicks page six.
Every one of these campaigns started with the same free audit.
We'll show you where your business stands before you spend a dollar.
What Our Orlando SEO Campaigns Include
Every campaign is built and run by our in-house team. The people who code your site are the same people optimizing it.
Why Ranking in Orlando Is Harder Than It Looks
The Orlando metro has over 2.6 million people and thousands of service businesses competing for the same three Local Pack positions. Google decides those positions using three factors: relevance, distance, and prominence. You can influence all three, but most businesses here are optimizing for one at best.
Relevance improves with targeted service pages and accurate GBP categories. Distance is fixed, but service area configuration and city-specific content extend your reach into Winter Park, Kissimmee, and the rest of the metro. Prominence grows through reviews, citations, and structured data. Golden Tarot is the proof that reviews alone don't cut it: 2,716 of them, five stars, invisible. The other two factors were untouched until we got there.
There's also a newer problem. Google's AI Overviews now sit on top of many Orlando searches, and businesses whose content isn't structured for AI citation are losing visibility they used to get for free. That's why schema markup and GEO work is standard in our campaigns rather than an add-on.
Not sure which of the three factors is holding you back?
The audit checks all three against your top competitors and shows you the gap in plain language.
How a Campaign Actually Runs
Month 1: Audit & Foundation
Technical audit, GBP audit and first optimization pass, keyword and competitor research, baseline ranking report, and fixes on your five highest-priority pages.
Months 2 and 3: Build
Schema deployed across the site, citations cleaned up, content production starts, GBP posting cadence established.
Months 4 to 6: Momentum
Internal linking refined, location pages built out where they make sense, backlink outreach starts. First ranking improvements typically show in this window.
Month 6+: Compound
Winning content gets expanded, thin pages get consolidated, seasonal content ships ahead of demand, and we review the data with you on a monthly call.
Areas We Serve in Central Florida
From our Orlando office, we run campaigns for businesses throughout the metro.
Orlando Industries We Serve
Home services are our core: HVAC, plumbing, roofing, electrical, landscaping. We also work with medical practices, legal services, beauty studios, and specialty retail.
What Orlando Businesses Say About REK
"We couldn't be happier with the work Tom and the REK team have done over the past month. Since the website redesign, we've seen immediate, noticeable results. Our Google Ads are performing well, bringing in quality leads without overspending and setting us up for continued growth. The team is extremely knowledgeable, quick to respond, and gets work done efficiently. Tom is always proactive about identifying new opportunities instead of just reacting. Highly recommend working with them."
"We are currently working with REK Marketing & Design and have had a great experience so far. Their team has been very prompt, responsive, and professional throughout the process. They consistently meet all deadlines and keep communication clear and efficient. It has been a pleasure working with a team that is reliable and committed to delivering quality work."
Frequently
Asked Questions
The questions Orlando business owners ask us most, answered without the sales pitch.
See Where Your Business Stands in Orlando Search
We'll review your site, your Google Business Profile, and your top three competitors before the call, then give you a plain-language breakdown of what's holding you back. No automated report. No sales pitch disguised as advice.
Prefer to talk it through?
Call (407) 500-0102Get Your Free Orlando SEO Audit
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